Our team, probably like yours, has a passion for living a life full of extraordinary experiences and sharing them with others. We love where we live, the work we do, and the people we choose to work with. We believe this passion drives performance – both for us and for you. In fact, it’s won us a number of awards. Together, with our creativity, ingenuity, and integrity, we translate this energy into breakthrough results for you.
Communication is at the center of everything we do.
For Parker Sanpei, communication is as much about hearing what’s being said as it is about saying something people want to listen to. Whether you’re in marketing, public relations, or advertising, success is only achieved with open dialogue. Since we choose to work partners we’re passionate about, we’re profoundly invested in everything you do. Within our team, ideas flow in both directions without limits. The same is true when we work with you. We listen as much as we speak. The outcome of this philosophy is a real, success-oriented partnership.
We all have a story. Meet our Executive Team.
From large international corporations to small start-up organizations and everything in between, Linda consistently delivers measurable results for brands in the wine, hospitality and travel industries. Bringing together the right talent and resources, Linda facilitates solution-driven strategies for her clients, focusing on strategic customized campaigns and innovative media plans to deliver consistent results.
Regardless of the task, Linda applies her keen communication and analytical skills to move and inspire minds. Her passion for what she does, strengthened by an open-door approach and commitment to sharing knowledge, is the driving force behind Parker Sanpei, guiding her team with the inspiration and resources needed for success.
Under her stewardship, Linda’s clients have received media exposure through such notable outlets as the TODAY Show, Good Morning America, NPR, Wall Street Journal, USA Today, Miami Herald, Forbes, Condé Nast Traveler, Rachael Ray and Travel & Leisure, to name a few.
Working globally from California’s Central Coast, Linda plays an active role in her community, serving on various boards and councils including the Experience Industry Management Advisory Council at Cal Poly State University, the San Luis Obispo Symphony where she is Board Director, and the San Luis Obispo Chamber of Commerce Business Council. A graduate of Leadership SLO, Class XXI, Linda is proud to call the Central Coast her home, where she appreciates the authenticity of the people and beauty of the area around her.
Outside of the office, Linda finds joy in hiking and biking on the numerous surrounding trails, exploring the area’s wine country and continually discovering new hidden jewels. Most of all, she loves to gather friends and family around the table to enjoy the region’s abundance of fresh food and wine.
Doug brings both passion and science to everything he does. He can be found leading a creative branding workshop one day, and deeply analyzing conversion funnels to maximize client marketing budgets the next. He is also constantly developing innovative ideas for creative content that helps clients break through the noise and dominate their market.
He is a thought leader who brings content-driven programs to clients to help them establish analyst relationships and the differentiation needed to stand out in a crowded digital world. Strategically, he helps identify the most effective marketing tactics to attain business goals, close more leads, keep customers longer, and create a movement out of a brand to motivate people to engage, act and share.
An expert in paid, owned and earned media, he helps customers develop results-driven strategies for search engine optimization, paid search, banner advertising, email marketing, content marketing and thought leadership programs. He has created and managed such programs for over 300 companies with notable clients like Cal Poly, the San Luis Obispo TBID, Princess Cruises, Cisco, California Closets, Beam Wine Estates, Disney and many more.
A former Walt Disney Imagineer, Doug spends his spare time mentoring start-up businesses at Cal Poly’s Center for Innovation and Entrepreneurship, helping local businesses and nonprofits through the Small Business Development Center at the Hothouse, and publishing thought-provoking articles on the intersection of business, humanity and the future. When not obsessing over making the world a better place, he loves to cook for friends and explore food and spirits hangouts with his wife and daughter.
As a public relations and marketing strategist, Francine brings a true passion for and a deep understanding of destination promotion and tourism marketing from a regional, state, national and international perspective. She is a wine tourism and events professional with more than 17 years experience that spans Europe, Australia and the USA. In addition to her tourism background, Francine has extensive experience in events and event management, including venue management, exhibitions (trade and consumer), conferences, banquets, functions, creation of events and event programs.
Francine’s portfolio of clients has included the Australian Embassy in London, Paramount Pictures and Warner Brothers (Los Angeles), Fremantle Media and Reed Exhibitions (London) and she has worked on key international events including the Australian Tourism Exchange, World Travel Market, Luxury Travel Market, GSM World Congress and the Cannes Film Festival. Francine has also held senior management positions with Earls Court and Olympia in London and was part of the commissioning team for the Perth Convention and Exhibition Centre. During her time as CEO at the Augusta Margaret River Tourism Association, Francine implemented strategic business and marketing plans, fostered relationships with key stakeholders, was successful in securing $1.5m in grant funds and proudly won two state awards and two national awards for tourism.
Hilary is a public relations strategist specializing in the travel and hospitality industry with top tier media contacts and industry relationships. She brings more than 20 years of public relations experience, including five years as the Director of Public Relations for the San Diego North Convention & Visitors Bureau, and six years of consulting for clients such as Visit Del Mar, Visit Carlsbad, and Paradise Point Resort & Spa. Her clients outside of the tourism sphere have included such notable brands as Kawasaki and Kenwood.
Contributing to her unique insight and success is Hilary’s background in Journalism. She worked as a freelance journalist for eight years, primarily for Sunset Magazine and the San Diego Union Tribune. Hilary is also a member of the Society of American Travel Writers (SATW) an 1,100 member group consisting of the top travel journalists in the United States and Canada.
With a passion for travel, Hilary loves to explore the world but is happy to call the Central Coast home, where she enjoys hiking, kayaking, wine tasting and living in a beautiful place where the people are as authentic as the experiences.
Born and raised in Santa Barbara, CA, Hana-Lee has lived in cities up and down the West Coast, but is grateful to call the Central Coast her home, where she works as a full-time writer and journalist.
After graduating with degrees in Fine Art and Art History from Santa Clara University, Hana-Lee enjoyed a career in digital marketing and event coordination, working client-side at Google and agency-side managing digital marketing campaigns for AT&T, GoDaddy, and Expedia. A passion for wine and food led her to pursue her Specialist of Wine and Sommelier certifications before transitioning her creative background into a career in writing.
Today, Hana-Lee brings a wide range of experiences and perspectives to her work, utilizing her vast knowledge of the wine and food industries to help brands create and tell their stories. Her writing has appeared in various regional and national online and print publications, including 7×7, Edible and Santa Barbara Seasons. She also writes a column in the Santa Barbara Sentinel and is the author and photographer of her blog, Wander & Wine.
In her downtime, Hana-Lee loves to travel the world with her husband, stay active, take advantage of the local farmers’ markets, and will never say no to a good bottle of wine with friends.
Cheryl is the key steward of all operational, financial and planning initiatives at Parker Sanpei, helping steer the company’s growth and vision. While also maintaining all HR and technology developments, Cheryl keeps a constant eye on operational best practices and technological innovations to keep the agency vibrant and ahead of the game. Her dedication to her professional and personal growth, and of those around her, is a constant inspiration to the team, who find value in her encouraging vision and laser sharp focus.
A graduate of Northern Arizona University in Small Business Administration, Cheryl’s unending quest for knowledge led her to also pursue her Pastry Chef Certification from the Professional Culinary Institute. Armed with a sweet tooth and an affinity for dogs, Cheryl finds passion in traveling, learning (she is an aspiring rum connoisseur) and sharing her life with her husband and their dog, Wilbur.